Who it is for
Mobile product owners, growth leads, and marketing managers who run invite-and-reward programs and need an honest read on what’s working.
Referral Program Performance Assessment
A structured review of how your app’s referral program converts, retains, and pays out — with clear findings and next steps for your growth team.
What you receive
A written assessment covering referral funnel stages, reward economics, attribution gaps, and a prioritized action list your team can execute without buying new software.
Included
- Kickoff call to map your current referral flow and reward rules
- Review of invite paths, share mechanics, and landing friction
- Cohort read on referred users versus organic installs over an agreed window
- Reward cost versus quality check (fraud flags, low-value redemptions)
- Written findings document and a 90-minute walkthrough session
Not included
- Building or coding referral features inside your app
- Ongoing ad spend management
- Legal drafting of terms or reward contracts
Who delivers it
Led by a Dataroutepoint analyst with a second reviewer for findings quality.
How the work unfolds
- Share access to anonymized referral reports and reward ledgers
- We map the invite journey and note drop-off points
- We score performance against goals you set at kickoff
- You receive the assessment pack and a live walkthrough
Timeline & place
10–15 business days. Bangkok office or video sessions across Thailand.
Preparation
Export 60–90 days of referral events, reward redemptions, and install attribution notes. Assign one internal contact who knows the current program rules.
Constraints
We work with programs already live or in late pilot. Pre-launch concept reviews are scoped separately.
Pricing basis
From ฿48,000 per assessment. Final fee depends on program complexity and number of reward types under review.
Request an assessment date via the contact form.